Current Trends

• Reimbursements are less today than they were in the past;
• Expenses are higher today than they were in the past;
• Plot both these trends on one graph and predict the bleak future.

Course Topics

• Referral Marketing: The concept of Referral Marketing is not what you may think, but rather a scientific and systematic system, to change your clinic's environment, in order to set your patients up mentally, so that they will have a natural urge to strongly recommend your services to their friends and family. How far will $195 in advertising take you? Probably no where. Right? Well if you follow the program thought in this module alone, then the $195 paid for this course, will go a long way as: no advertising is required! Yes, advertising is actually detrimental to getting referrals... but more about this when you participate in the course.

  • Learn how you can un-intrusively set patients to have a natural urge to refer your services to their friends and acquaintances, without you even having to ask them to do so.
  • Some people are very well connected and like to pass information. Learn how to identify and activate these natural referring sources, to create a viral demand for your services.
  • Costly advertising is NOT required, and asking (begging) for referrals is not required.
• Golf Marketing: A high percentage of golfer are very serious about their game and will go a long way to try something new. They all know that their aches and pains get in the way of their game. They also all understand the importance of increasing their ROM to increase their performance.

  • Learn how to attract not only golfers with aches and pains into your clinic, but also those whom want performance enhancement.
  • Learn how to use your ATM2 specifically for its Performance Enhancement functionalities.
  • Get the tools to develop a strong relationship with your local golf professionals and become their No. 1 referred clinician.
• Post Rehab Wellness Profit Center: In today's day and age people are spending increasing amounts of money just to look good. Note that the highest paid clinicians are Plastic Surgeons and Orthodontist. It is not a coincident that both these professions proposition to their client is: "We'll make you Look good". Why not follow this same model and create a new service that offers the same "We'll make you Look good" proposition. Obviously, you will not offer surgery and straitening teeth. Instead you can offer to make people look younger by improving their posture. Many clinicians have tried and failed this approach. We'll show you how to succeed with your ATM2.

  • Learn how the ATM2 can provide immediate and long lasting postural improvements; and
  • Transition your patients into life long clients.
• Speaking Opportunities & Special Events: Many groups and meeting organizers are continuously seeking speakers and general topics of interest to the public. We'll show you how to penetrate these groups in order to get these speaking opportunities and as part of the optional marketing material you can get a personalized slide presentation specifically for these opportunities.

  • Follow a step by step program to earn speaking opportunities at a wide variety of social events.
  • Market your services by demonstrating your ATM2 skills at Arts & Craft Fairs, Health Fairs, and other opportunities.

At the conclusion of this course, you will know how to

1. Develop a steady stream of new cash basis patients by implementing the foundations needed for generating unsolicited patient referrals.
2. Expand your practice to your local golfing community for a steady stream of new cash basis patients.
3. Expand your practice by creating a wellness & posture profit center to transition your existing patients into cash basis clients.
4. Develop speaking opportunities for new sources of patients.
5. Attract the best cash paying patients by significantly differentiating your practice from your competition.

Upcoming Dates

Location

Cost Details

• Course Tuition:

  • Early birds (registration must be received by June 7th) - $195 per participant
  • After June 7th - $245 per participant
  • Costly advertising is NOT required, and asking (begging) for referrals is not required.
• Optional Marketing Collateral & Support Material:

  • World Long-drive Champion & PGA Prof., Gerry James, ATM2 letter of recommendation to teaching pros - with right to distribute, but not to reproduce or digitize (100 copies) - $100 + $10 S&H
  • Personalized ATM2 slide presentation - $80 + $10 S&H
  • ATM2 Performance Manual - $30 + $10 S&H
  • High resolution 1-slide per page, color prints of all 150 slides of the marketing course, professionally bound - $50 + $10 S&H
  • All the above optional Marketing Material if paid together with course tuition, within 7-days of course ($260 value) Now includes the May 10th issue of Golf Week Magazine with a full page ATM2 Article (while supplies last) - $200 + $18 S&H (US)

100% Money Back Guarantee for participants that attend the entire course and own an ATM2

Registration

• Please click on the following link: ATM2 Transition to Cash Order Form; or
• Telephone BackProject toll-free at (888)470-8100 ;or
• International calls, please use: +1 408 280-7500 ;or
• SKYPE calls, please use Skype ID: BACKPROJECT

Cancelations and Refunds Policy